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Primal Europe are the official sponsor of the Velo29 Sportive Events.

Some of us are weekend warriors. Some of us are serious athletes. Some of us like to jump off things other people call cliffs. But we all share one thing. We worship at the temple of raw, wild fun. That sacred place where time stands still or stretches into infinity. At Primal, we make the clothing and accessories you need to answer that call, so you can get out there and make life as fun as it can be. From fabrics that enhance your performance to t-shirts you can wear on your day off. So throw on your Primal and go play nice with the other wild, crazy animals.

Transition Cycle Coaching logo

For the 2019 season, Transition Cycle Coaching are delighted to be working in partnership with Velo29. Through this partnership we’ll aim to bring you into your season target events in the form of your life through structured, bespoke training sessions. Whether you’re new to the sport of cycling, or a seasoned athlete, we can help bring you into your target events stronger, fatigue resistant and more confident than ever before.

Maxxis sponsor logo

Maxxis UK becomes official sponsor of Velo29 Sportive Series.
A division of the world’s largest bicycle tyre manufacturer, Maxxis UK, has officially signed a deal to sponsor Velo29 and its sporting events for the 2018 season. Maxxis Tyres UK will be the official tyre sponsor of each event, from the 50-mile, entry level Cheshire Cat sportive to the elite level, Klondike Grand Prix, which will form the opening round of the HSBC Spring Cup.

Event Nutrition for all the 2018 Velo29 Sportives will be provided by High5.
They will have product for you at the HQ to load up before the ride, at the feeds to keep you going and at the finish to help you replenish and recover quickly.


Godley’s Cycles of Nunthorpe will this year be supporting the Velo29-Primal Sportive Series this year with “Neutral Service”. The guys will be on site to give pre-ride bike checks and support out on route. Checkout their huge range in Nunthorpe or at

About us

A unique blend of racing experience and a life time love of cycling are combined into some of the most innovative and exciting cycle events.

From Sportives to Professional Racing with everything in between, Velo29 bring you a full calendar of great fun, accessible to all great value cycling events.

Velo29 - Primal


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